1. Which best describes your brand’s current stage? *

I’m just starting and figuring things out.

I’ve been around a while, but I’m ready to rebrand or level up.

I’m growing steadily but need to scale faster.

I’m established and looking for ways to diversify or innovate.

2. What’s your primary goal right now for your business? *

Build awareness and get more eyes on my brand.

Develop a loyal community that engages with my brand.

Increase sales and conversions across channel.

Simplify operations better and automate systems to scale efficiently.

3. How would you rate your current brand visibility? *

I’m pretty much invisible—no one knows who I am.

People know my name, but I’m not top of mind.

I get attention from my audience, but I want to be more consistent.

My brand is well-known and recognised, but I want to grow even further.

4. When it comes to customer engagement, where do you feel you struggle the most? *

Attracting the right audience that aligns with my values.

Keeping my audience engaged after their first interaction.

Converting engagement into tangible results (sales, sign-ups, etc.).

Retaining loyal customers and turning them into brand advocates.

5. Which part of your brand would you like to improve the most? *

My brand identity (logo, colours, fonts, visuals) to make it stand out more.

My brand messaging—ensuring it clearly communicates my purpose.

My website and online presence to create a seamless user experience.

My marketing strategy—figuring out the best way to reach my audience.

6. How confident are you in your current business strategy? *

I’m just figuring it out as I go—no clear strategy yet.

I have a strategy, but it’s not consistently executed.

I have a solid strategy, but I struggle with implementation.

My strategy is well-defined and I have a team that helps execute it.

7. If you could spend more time on one thing to grow your business, what would it be? *

Developing more meaningful connections with potential customers.

Building my brand’s online presence and creating content.

Focusing on improving the product or service I offer.

Automating systems and processes to free up more time for creativity.

8. What’s your relationship with technology in your business? *

I struggle with using tools and platforms to streamline my work.

I use a few tools, but I’m not fully integrated or automated.

I use several tools, but they aren’t always easy to manage.

I’m tech-savvy and have my systems working seamlessly.

9. How do you measure your business success? *

I don’t have clear metrics in place yet.

I measure by general growth and customer feedback.

I track specific KPIs like sales, conversions, and traffic.

I have a solid reporting system to track business health and success.

10. What’s your biggest roadblock when it comes to business growth? *

Not having enough resources (time, money, team) to scale.

Not knowing where to focus my energy for the greatest impact.

Overcoming competition and standing out in the market.

Managing the day-to-day while pushing for growth.

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