Luxe Design Studio
Type: Visual Identity, Signage, Social Media
Role: Designer
Year: 2026
Crafting a creative space for connection, expression, and community through mosaic art.
Luxe Design Studio was created as a welcoming and creative mosaic workshop space focused on craftsmanship, community, and self-expression. The brand needed to feel artistic and approachable while still presenting itself professionally across physical and digital touchpoints.
The project involved developing a cohesive identity system that could extend across signage, social media, workshop promotion, and the studio environment itself. The goal was to create a brand that reflected the flowing, whimsical nature of mosaic art while helping establish trust and recognition within the local community.
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The process began with collaborative meetings focused on the future vision of the brand, the feeling of the studio space, and how customers would experience the workshops both online and in person.
From there, multiple logo concepts were developed and presented before refining the final direction. Colour palettes and typography were selected based on the studio’s mission, balancing creativity, warmth, and professionalism.
Once the identity was finalised, a full set of brand guidelines was created to ensure consistency across future touchpoints. Social media accounts and launch assets were then developed to support the studio’s first workshops and begin building awareness within the community.
The project extended into environmental branding through the creation of studio signage and front-facing visuals, ensuring the physical space aligned with the newly developed identity.
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Developed multiple logo concepts before refining the final identity direction.
Created a logo inspired by flow, creativity, and the organic shapes found within mosaic art and stones.
Selected colours and typography that reflected warmth, creativity, calmness, and professionalism.
Designed cohesive social media assets for Facebook and Instagram launch content.
Produced detailed brand guidelines for ongoing consistency across touchpoints.
Designed studio signage and front-facing branding aligned with the visual identity.
Balanced whimsical creative elements with a clean and professional layout system.
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Helped establish a professional and recognisable creative studio identity.
Created clear and cohesive signage across the workshop environment.
Supported the launch of social media platforms and early audience growth.
Built a strong visual foundation for future workshops, events, and community engagement.
Developed a flexible brand system that can grow alongside the business over time.
